Service: Shopify Store Lead with Google Ads

The client had recently launched a Shopify store with the goal of increasing online visibility and generating consistent sales. However, given the competitive nature of the eCommerce space, especially for new brands, reaching the right target audience while maintaining a profitable ad spend was a significant challenge.

The store had limited brand awareness and no existing customer base, which made it difficult to gain traction using organic methods alone. Additionally, the client lacked a clear advertising strategy, which resulted in underperforming campaigns and a low return on ad spend. They needed a solution that would not only drive qualified traffic but also convert visitors into paying customers at a sustainable cost.